Principal Product Specialist
Overview
US-Remote At Instructure, we believe in the power of people to grow and succeed throughout their lives.
Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go fur.ther in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome.
And that's where you come in:As a Principal Product Specialist within the Center of Excellence at Instructure,
Requirements
play a vital role in supporting our account and cus.tomer-facing teams throughout the entire cus.tomer lifecycle for your assigned category.
act as a resource for sales, product, and cus.tomer success, ensuring a seamless experience for our clients.
This role requires an in-depth understanding of our products and the product category you'll be representing.
will involve leveraging insights from various sources including product, marketing, product marketing, and cus.tomer needs to bolster sales strategies and optimize cus.tomer activation.\n
Go-to-Market Support
be a point of contact for sales and cus.tomer success teams for your assigned product category.
Cus.tomer Engagement
Support the building and maintaining of strong relationships with cus.tomers, serving as a point of contact for the CX organization, supporting their needs, inquiries, and providing expert guidance on the solutions offered by Instructure
Sales Support
Collaborate closely with the sales team, providing product knowledge, sales materials, and strategic insights to help drive the sales process and meet revenue targets both at the market level and at times regional and account levels
Product Expertise
Develop a deep understanding of the products and services within your assigned category, keeping up-to-date with the latest updates, features, and industry trends
Solution Development
Work alongside the product and product marketing teams to identify cus.tomer needs and develop tailored solutions that address these
Strategic Planning
Contribute and build sales strategies, offering insights and recommendations based on cus.tomer feedback and market trends
Cross-functional Collaboration
Collaborate with various internal teams, including product development, marketing, and cus.tomer support, to align strategies and ensure a unified cus.tomer experience
need to know/have:Proven experience in sales, product marketing, account management, or a cus.tomer success-related role.
Deep understanding of the product types in your category with strong content knowledge of and practical experience in assessment design, testing, and measurement in K-12, higher education, or the professional learning settings
Ability to translate product information in.to a compelling value proposition for customers
Strong problem-solving skills and a proactive approach to cus.tomer needs.