Product Content Marketing Manager

Overview

You're more than a content creator—you're a product evangelist and growth hacker. You're excited about crafting data-infused narratives that turn features into advocates.

Location: Germany (North Rhine-Westphalia)

What You'll Be Owning:

• Content Strategy & Execution: Develop a content calendar driving PLG funnel
• Produce at least two SEO-optimised long-form articles per week
• Design and oversee formats like podcast scripts, presentation decks, short-form video or carousel content
• Content Distribution & Experimentation: Lead multichannel distribution
• Track performance metrics and run content-driven A/B tests
• Community & Network Building: Build and maintain partnerships with micro-influencers and guest experts

Requirements:

• 2+ years in content marketing in B2B SaaS or tech
• Demonstrated SEO experience: keyword research, on-page optimization
• Proficiency in multiple content formats
• Ability to write compelling copy in English and German
• Product mindset: explain complex feature sets and write content to drive PLG metrics