Product Marketing Director

Overview

We do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens.At OpenX, we have built a team that is uniquely experienced in designing and operating high-scale ad marketplaces, and we are constantly on the lookout for thoughtful, creative execu.tors who are as fascinated as we are

finding new ways to apply a blend of market design, technical innovation, operational excellence, and empa.thetic partner service to the frontiers of digital advertising.The Product Marketing Direc.tor will act as a leader in our growing Marketing organization.

emerging channels, products, and solutions for OpenX.

Requirements

be responsible for defining, communicating, and proliferating the message

You'll help assess our market, understand the competitive landscape, our unique differentiation, and how to position a growing set of features and capabilities for ongoing success and growth.

Reporting to the Vice President of Marketing, the Product Marketing Direc.tor of emerging products will lead go-to-market activities for new OpenX solutions and partnerships, and own the client-facing roadmap.

act as a liaison between our product, strategic partnerships, and revenue teams and serve as the subject matter expert on emerging capabilities and solutions.

Lead the product marketing function to execute a vision and strategy for the global team to drive business objectives.•

Acting as a player-coach, this role will coach, lead, manage, and inspire a high-performing, results-oriented team with one direct report.•

Drive and develop operational rigor and a standardized process for repeatable go-to-market plans with a pragmatic approach.•

Inspire creativity in the team to engage with them on developing new and existing target audiences/personas in new and unique ways.•

Support a global team throughout the go-to-market process.

Manage and build insight-driven product marketing strategies to drive business impact.•

Align and partner with Product Management, Strategic and Data Partnerships, Client Solutions, and Sales to identify cus.tomer needs, key product enhancements, new partnership opportunities, and successfully launch new, scalable products.•

Partner with strategic partnerships, product, and marketing leaders to align messaging and leverage marketing activations.•

Simplify complex subject matter in.to clear, simple messaging and jargon-free marketing and positioning aligned to cus.tomer needs.•

Embrace an analytical mindset to leverage insights and data to drive impact and revenue results.•

Understand broader market trends, our cus.tomers, and the business landscape of adTech, and serve as the internal subject matter expert and center of exce